Expansion Manager, Portugal

Do you want to play a key role in expanding NORMAL in the Portugal?
NORMAL is looking for an ambitious and driven Expansion Manager with strong knowledge of the Portuguese commercial real estate market and retail landscape.

We have big plans for our continued growth in Portugal. As our new Expansion Manager, you’ll be joining us at a fun and exciting time, with a unique opportunity to help shape our journey.

Areas of responsibility and tasks
As Expansion Manager for Portugal, your primary responsibility will be to identify, evaluate, and negotiate new store locations / leases in close collaboration with our Chief Expansion Officer

You will share knowledge and best practices with colleagues at our Danish HQ and across other markets and contribute to developing and refining how we work with leaseholds at NORMAL.

Your tasks will include:

• Source and secure a strong pipeline for new store locations
• Build and maintain strong relationships with landlords and real estate agents
• Negotiate new lease agreements
• Prepare and present store business cases and related material for approval
• Secure legal review of lease agreements before signing together with our real estate attorneys
• Handing over new locations to our Establishment Team, who will build and open the store
• Monitoring the commercial real estate market – including developments in high streets and shopping malls – and evaluating the performance of existing stores to make informed decisions on relocations, extensions, or terminations.

You will report to our Chief Expansion Officer and collaborate closely with the Country Manager, Regional Managers, our Expansion and Establishment teams, legal advisors, and external stakeholders.

Your profile
You are results-oriented and have a keen eye for opportunity. At NORMAL, we work – and win – as a team, so being a team player is essential. You are curious, empathetic, and thorough in your work, and you thrive in a fast-paced environment where execution is key.

We also expect that you:

• Have at least 3 years of experience in commercial real estate in a similar position
• Possess in-depth knowledge of Portuguese city centers and shopping malls, including leasing trends and pricing
• Have a strong network among landlords and real estate professionals
• Have solid knowledge of Portuguese commercial lease law and market practice
• Are fluent in both Portuguese and English

Workplace
Our Portuguese HQ is in Lisbon, but the role involves travelling across Portugal. You don’t need to be based in Lisbon, but we expect regular presence at the HQ to be an integral part of the team.

Who are we?
NORMAL is a Danish retail concept with more than 900 stores across Denmark, Norway, Sweden, the Netherlands, Finland, France, Portugal and latest Italy. We opened our first Portuguese store in 2022 and has experience a very strong customer support and now soon reaching 40 open stores. We’re looking to further speed up our expansion.

The culture in NORMAL is informal - driven by hard work, a winning mentality, and a good sense of humor. NORMAL is no ordinary company. We empower our employees and give them the responsibility to make a difference. We play to win – not just to avoid losing – and we’re not afraid to try new things. Everything we do is rooted in one common goal: creating an excellent customer experience.

Contact and application
The vacant position as Expansion Manager, Portugal must be filled as soon as possible. We will have continuous job interviews, and the position will be filled as soon as we have found the right person for the job. Please submit your application and CV in English by using the "Apply" button below; NOT by email.

If you have any questions, please do not hesitate to contact Chief Expansion Officer, Christian Leonhard at chle@normal.dk 

NORMAL is a Danish-owned retail chain. The first store opened in the Danish city of Silkeborg in April 2013, and since then more than 370 stores have opened in five additional countries: Norway, Sweden, the Netherlands, France and Finland.

NORMAL sells normal products at abnormal prices. The product range comprises well-known brands within categories such as skin care, oral care, shampoo, makeup and cleaning agents. All products sell at fixed low prices.

But NORMAL is much more than fixed low prices and branded goods. The goal is for the customers to always get a new and unique experience when visiting one of the stores. Therefore, the permanent assortment of well-known branded goods is continuously supplemented by new and exciting items that find their way to the shelves and podiums.

The maze-like store set-up invites customers to go treasure hunting for products from known and unknown brands, and there will always be a new surprise waiting just around the corner.